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Price products for a target margin
Required price = fixed per-unit costs ÷ (1 − selling fee rate − target margin rate). This works when the combined fee and target margin rates are below 100%.
FREE SELLER CALCULATOR
Target Selling Price Calculator
Calculate the price needed to reach a target profit margin after costs and selling fees.
✓ Free to use✓ Instant results✓ No account required
YOUR CALCULATION · LIVE RESULTS
Product profit calculator
See what remains after product costs, shipping, and selling fees.
ESTIMATED PROFIT PER UNIT
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Estimates exclude taxes, returns, and fixed overhead unless explicitly entered.
🔒 Your inputs stay in your browser. These tools do not send your financial data to a server.
UNDERSTAND YOUR RESULTS
Make sense of the numbers
A quick explanation, practical example, and considerations to help you use your result.
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Worked example
If your costs total $22.30, selling fees are 10%, and your target profit margin is 30%, the unrounded required price is about $37.17. Round up to the next cent to avoid falling below the target.
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What to keep in mind
These calculations are estimates for decision support, not accounting or financial advice. Use actual fees and costs, and account for taxes, returns, discounts, and other expenses separately when applicable.
Need to compare multiple products? The Aldervant Seller Profit & Pricing Toolkit is a downloadable Excel workbook available for $29.
GOOD TO KNOW
Calculator questions
Is this calculator free?
Yes. No account is required.
Are my inputs uploaded?
No. The calculations run in your browser. Website analytics does not collect the numbers entered into the calculator.
Are these results financial advice?
No. Results are estimates for decision support. Check actual fees, taxes, returns, and other costs.
READY FOR THE BIGGER PICTURE?
One product is a start. See your full lineup.
Compare product profitability and pricing across up to 200 products with the optional Excel toolkit.